Drowning In Data

OK, when USA Today has a story about information management you can be sure that the phenomenon is big enough that it will impact non-techies on a large scale.

When tech analyst John Gantz at researcher IDC began tallying up all the digital information generated annually, he first looked in the obvious places …

Gantz ultimately calculated that 161 exabytes of digital data — or about 161 billion GB — were generated in 2006. And the amount is expected to rise fast.

It is worth a quick read, although if you are a data geek a lot of this is pretty elementary, so you might just want to forward the URL on to your favorite business leader or project manager.

The article is a bit light on is the downstream ramifications of the data deluge. Obviously, there will be a lot of SAN units sold, but that opportunity is long gone unless you are able to take advantage of the innovators dillema. Looking over the horizon, there is a huge opportunty for people who can make this data not just searchable, but accessible and usable and trustworthy for decision-making.

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